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Digital Transformation

The partner for visionaries charged with leading Customer Experience Management.

Paul Lima, CEO, Lima Consulting Group
Signavio
Digital Foundations to Transform Customer Experiences
The Urban Affairs Coalition (UAC) was looking to streamline their processes to save their nonprofit clients time and money, allowing them to have a greater impact. See how Lime Consulting Group helped (UAC) build a roadmap and a business case to gain the consensus they needed internally to secure funding to get started. By mapping business processes in Signavio, UAC was able to standardize the way they do business today, so that they can automate with the use of technology in the future.

Key Service Offerings:

  • Proprietary Business & Digital Transformation advisory services
  • Consultant to visionaries tasked with building the MarTech stack
  • Robust Customer Journey Mapping & Marketing Automation models
  • Marketing Cloud Platform Partners with Adobe, Google, Oracle, Salesforce and many more
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9 Tips to Using Personas to Deliver Best-In-Class Digital Customer Experiences
Design thinking is a great methodology for engaging your stakeholders and rapidly forging a path to launch a Minimal Viable Product (MVP).  But we’ve found that many leaders running the design thinking workshops haven’t given their teams the tools they need to design compelling customer journeys based on each persona.   
Here are 9 tips to help you prepare the personas for your Customer Journey Design Workshop.  We’ve even included a free downloadable PowerPoint template to help you get started.

 

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How Do Digital Transformation Leaders Use the Digital Balanced Scorecard?

Using the balanced scorecard in simple and widespread communications has a far-reaching impact to align even the most distant frontiers of the organization.

 

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